CGCall Center Guys
Beauty Products

Lumineux Oral Essentials

Chemical- and sensitivity-free formulas that guarantee white teeth in no time.

Los Angeles, CA · 25–100 Employees

50K

Customers Helped

25%

Increased Conversions

<30s

First Response Time

Overview

Lumineux Oral Essentials set out to prove that when it comes to oral care, plant- and mineral-rich formulas can stand up against any leading brand with stellar results.

The Setting

Lumineux Oral Essentials are the purveyors of naturally whitening teeth products, specially formulated by Dr. Koroush Maddahi, a dental practitioner who saw fault in run-of-the-mill whitening products that used harsh chemicals and disregarded teeth sensitivity. Their lineup now includes whitening strips, toothpaste, and an all-natural bamboo toothbrush.

Oral Essentials was struggling with an onslaught of email volume as its internal team struggled to keep up with an exponentially growing customer base — when we onboarded, they had roughly 4,000 emails unattended to.

Oral Essentials reached out to us to help not only with the backlog of support requests, but to improve overall service levels and customer experience going forward.

Our Action Plan

Call Center Guys set up a dedicated team of "Lumineux Specialists" to respond to Oral Essentials' customers.

A complete knowledge transfer to ensure CCG agents had a full understanding of brand and product information, and a constant channel of communication between CCG's management team and Oral Essentials to provide a smooth transfer of labor.

Client-involved training and a technology walkthrough, with custom-tailored technology to respond to customer inquiries over phone, email, and online chat.

The Results

Call Center Guys helped Oral Essentials achieve an increased service level with a high degree of efficiency and consistency.

Let's make things right.

We want you to put your time and energy into making your business better, while we handle the rest. If you've made it this far, why not reach out to us and let's have a chat.